Ibá | Maria Clara Assis and the Sector’s Purpose in New Roots: Future Choices

In today’s video about the documentary New Roots: Future Choices, Maria Clara Assis, CEO of Bioeconomy Investments at Lorinvest and Chairwoman of Tree+, shares the vision of someone who has been following the tree plantation sector for over 40 years.

The executive highlights that the sector is constantly evolving, driving innovation, knowledge, and development. She also reinforces one of the main messages of the documentary: production and conservation go hand in hand, and invites the public to watch the film, an initiative by Ibá, produced by Warner Bros. Discovery and Casa Redonda.

Watch it on HBO Max. 🎬🌳