Ibá | Elcio Trajano Jr.’s Vision on Biomass and Innovation in “New Roots – Future Choices”

In today’s video about the documentary New Roots: Future Choices, Elcio Trajano Jr., Director of HR, Sustainability, and Communications at Eldorado Brasil, highlights how innovation can generate benefits for society and the environment.

The executive emphasizes that behind forestry production, there are people, science, technology, and a lot of innovation. As an example, he mentions the Onça Pintada thermoelectric power plant, which transforms unusable wood biomass into renewable energy, demonstrating how continuous investment in new solutions generates value and expands the circularity of processes.

The film is an initiative by Ibá, produced by Warner Bros. Discovery and Casa Redonda. Watch it on HBO Max. 🎬🌳